New Info Unit F631: Film Text and Context Section B: Cinema:
The exam and its requirements – skim & present (2 mins – Trailer for Avengers)
How many questions & what topics?
Section A: Contemporary English-language Film
You must answer Question 1 or Question 2
1. Discuss how different groups in society are represented in the films you have studied.[40]
2. How are the key messages and values communicated in the films you have studied?[40]
Section B: Cinema in Context
Answer two questions in this section. Each question must be from a different topic area.
Early Cinema (1895-1915)
How many questions & what topics?
Section A: Contemporary English-language Film
You must answer Question 1 or Question 2
1. Discuss how different groups in society are represented in the films you have studied.[40]
2. How are the key messages and values communicated in the films you have studied?[40]
Section B: Cinema in Context
Answer two questions in this section. Each question must be from a different topic area.
Early Cinema (1895-1915)
3. Choose two films that were noted as significant in early cinema history. Explain why the two films
you have chosen are significant. [30]
you have chosen are significant. [30]
4. Why did the American film industry eventually base itself in Hollywood? [30]
The impact of World War II on British Cinema (1939-45)
5. Explain the reasons for the popularity of cinema-going during World War II (1939-1945). [30]
6. “Cinema became an extension of the British war effort in World War II (1939-1945).” With reference to examples, discuss to what extent this statement is true. [30]
The rise of the blockbuster, format wars and multiplexes (1972 – 1984)
7. What factors led to the decline of town or city centre cinemas in the late 1970s and early 1980s? [30]
8. “Film censorship is motivated by fears about audiences and technologies.” Discuss this statement in reference to the concerns expressed about uncensored and unregulated video content in Britain in the early 1980s. [30]
Developments in 21st century cinema and film (2000 – present)
9. ”The introduction of the digital cinema network in the UK in recent years has greatly extended audience choice.” How far do you agree with this statement? [30]
10. To what extent does internet piracy pose a threat to the film industry? [30]
What relevance are knowing about Blockbusters?
There's more to write about them. Because they have a higher budget, there's more depth to go into about production.
What case studies are you writing about?
What is Production?
What is Distribution & Marketing?
What is Exhibition/Exchange?
What do we mean by context?
The impact of World War II on British Cinema (1939-45)
5. Explain the reasons for the popularity of cinema-going during World War II (1939-1945). [30]
6. “Cinema became an extension of the British war effort in World War II (1939-1945).” With reference to examples, discuss to what extent this statement is true. [30]
The rise of the blockbuster, format wars and multiplexes (1972 – 1984)
7. What factors led to the decline of town or city centre cinemas in the late 1970s and early 1980s? [30]
8. “Film censorship is motivated by fears about audiences and technologies.” Discuss this statement in reference to the concerns expressed about uncensored and unregulated video content in Britain in the early 1980s. [30]
Developments in 21st century cinema and film (2000 – present)
9. ”The introduction of the digital cinema network in the UK in recent years has greatly extended audience choice.” How far do you agree with this statement? [30]
10. To what extent does internet piracy pose a threat to the film industry? [30]
What relevance are knowing about Blockbusters?
There's more to write about them. Because they have a higher budget, there's more depth to go into about production.
What case studies are you writing about?
What is Production?
What is Distribution & Marketing?
What is Exhibition/Exchange?
What do we mean by context?
BONUS Name the 2 most influential directors of these emerging types of films in 70's/80's?
Task: Defining the Blockbuster – what is it? Mentor pairs
1. http://www.youtube.com/watch?v=Aep3Xdzi0H8 anatomy of a blockbuster & http://leighmediaasfilmessays12.blogspot.co.uk/2013/02/context-economic-blockbuster-marketing.html – percentage of the total spend is the marketing budget – how is this broken down?
Work way through and create a mind map in your notes Characteristics of the Summer Blockbuster
Create Meaning
Top 5 & Micro Teach carousel
Create Meaning
What are the arguments around Blockbusters? Case Study: Transformers
Kermode on Transformers 3 & Truth about Blockbusters
Transformers 4 Product & Star-driven
Big Dumb Movies: Transformers
Your opinions – discussion on post it notes
Create Meaning – opinions on
Context: Economic Blockbuster Marketing Budgets (F...
Create Meaning
Identify Context & rewrite explanation in your own words – carousel and apply to a recent blockbuster you watched for Homework (Case Study)
http://leighmediaasfilmessays12.blogspot.co.uk/2013/02/1975-rise-of-blockbuster-social.html
http://leighmediaasfilmessays12.blogspot.co.uk/2013/02/1975-rise-of-blockbuster-social.html
http://leighmediaasfilmessays12.blogspot.co.uk/2013/02/skyfall-to-70s-cinema-attendance.html
Group 1: Social
Group 2: Technology
Group 3: Economic
Group 4: Conclusion – summarise how have all 3 contexts have affected the Production of these films? (Record a Mark Kermode style review of Summer Blockbusters 2012)
Discuss & Video feedback
End – Kermode on Transformers 4
Session 2
Die Hard Franchise - Geri-Action Blockbuster
Apply to demonstrate Activity: The next Blockbuster
Justify the quote
Create your own campaign poster for an Event Movie 2013 & pitch 'High Concept'
Star Wars & The Blockbuster
Apply to demonstrate/Review
Why are Blockbusters Lucas & Spielberg's Legacy? Use the video clips (Star Wars & Jaws) & the Lucasfilm image to write a response
Argument
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