Digital Cinema Network

“The introduction of the digital cinema network in the UK has greatly extended audience choice: foreign, indie & smaller films and created a desire for 'better' movies"

I agree with this statement as people are able to choose from a more diverse range of films which means that more people will attend cinemas as there is not just formulaic blockbuster films. 

The digital cinema network links to technology because they install more screens and cinemas which allows for more choice and better technology.